John Arnold Web Marketing All-in-One For Dummies

Build an online presence for your business with web marketing Why buy several books on web marketing when you can buy just one? With this must-have resource, five marketing professionals team up to share their expertise in the field of web marketing so that you can benefit from their know-how. Covering everything from site building, search engine optimization, and web analytics to online advertising, e-mail marketing, and harnessing the potential of social media, this team of web marketing gurus brings their insight and experience to the table and it's yours for the taking. Provides invaluable advice for establishing a web presence and getting your message out with online advertising Zeroes in on search engine optimization so that your site can be discovered by search engines and, ultimately, consumers Explains how web analytics can offer you a better understanding of your web marketing efforts Details ways to establish an online voice with blogging and podcasting Walks you through the potential of social media marketing with Facebook, Twitter, and Google+ Looks at various options for getting your message onto mobile platforms Web Marketing All in One For Dummies, 2nd Edition shows you how to get your online name out there so that customers can find you easily.

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Adam Franklin Web Marketing That Works. Confessions from the Marketing Trenches

Practical tips on using the web to boost your business, no matter what business you're in Everyone in business knows they need to embrace the web, but not everyone knows how to do it or where to start. No matter what industry you're in, the web offers efficiencies and solutions for sales, marketing and customer service, and many other business functions. For businesspeople, small business owners, and marketers, Web Marketing That Works offers proven tactics, road-tested by the authors, and easy-to-use templates for boosting your Google search rankings, using social media to build relationships, developing an effective online marketing strategy, mastering the art of inbound marketing, and much more. Features insider advice and proven tactics for small business owners and marketers who want to tap into the power of the web Covers web strategy, execution, content marketing, and social media Includes 33 free, downloadable templates Written by the founders of Bluewire Media, one of Australia's top web marketing firms Every business, large or small, can benefit from the web. If you're not already using the web to boost your business, you're falling behind the competition. Web Marketing That Works shows you how to get ahead—starting right now.

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Stephanie Diamond Digital Marketing All-in-One For Dummies

Frederic Arnold Kummer The Curious Cases of Detective Richard Duvall (All 3 Books in One Volume)

John Paul Mueller Android Application Development All-in-One For Dummies

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Jan Zimmerman Facebook Marketing All-in-One For Dummies

Reach your customers with the latest Facebook marketing strategies Facebook Marketing All-in-One For Dummies, 3rd Edition is a detailed resource for businesses, brands, and people who are interested in promoting themselves, their goods, and their services on Facebook. Fully updated to cover new Facebook features, this new Third Edition includes guidance on Graph Search, the updated News Feed design, cover photo rules, advertising changes, updated mobile apps, and more. Examples and case studies illustrate best practices, and the book provides step-by-step guidance on creating a successful Facebook marketing campaign, from setting up a fan page to analyzing results. Facebook is considered the most fully-engaged social media platform for most marketers. With more than a billion users who comment over 3.2 billion times per day, Facebook provides a ready and willing customer base to businesses savvy enough to take advantage. Facebook Marketing All-in-One For Dummies, 3rd Edition walks you through the creation of a customized fan page, and guides you through interacting with fans and building a community around your brand. The book explains Facebook applications and Facebook advertising, and shows you how to make Facebook come alive. Learn how to claim your presence on Facebook Build pages to engage, retain, and sell to customers Discover advanced Facebook marketing tactics Find out why measuring, monitoring, and analyzing are important Create and curate engaging content, including photos, video, contests, and more, and watch your fan base grow. Social media marketing is a major force in the success of a business, and Facebook is at the forefront of it all. Facebook Marketing All-in-One For Dummies, 3rd Edition provides the guidance and information you need to get in there and claim your space.

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Steve Cone Steal These Ideas!. Marketing Secrets That Will Make You a Star

Working for nearly thirty years with and for leading companies including Citigroup, American Express, Epsilon, Apple, and Fidelity—with notable political and not-for-profit campaigns along the way—Steve Cone has the kind of hard-earned, high-level experience that translates into valuable, tested ideas on what really works—and doesn’t—in marketing. In Steal These Ideas! Cone delivers hundreds of pearls in a sharp, no-nonsense, and witty style on all facets of marketing, branding, and advertising with all the candor and freshness one would expect from a knowledgeable good friend in the business. Illustrated throughout with examples of the good, bad, and ugly in advertising, this is the secret stuff that no one ever teaches. Anyone can now steal these ideas and become a marketing star today.

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Sue Jenkins Web Design All-in-One For Dummies

All you need to know on web design in a thorough new edition If you want just one complete reference on web design, this book is it. The newest edition of this essential guide features 650+ pages on the latest tools and new web design standards, such as HTML5, CSS 3, and other core technologies and page-building strategies. Five minibooks provide deep coverage: essential pre-design considerations, how to establish the look of your site, building a site, how to test your site, and taking your site public. Design professional and author Sue Jenkins understands what designers need and gives you the answers. Thorough revision brings you up to date on the latest changes in the world of web design Features five minibooks that cover all the bases: Getting Started, Designing for the Web, Building the Site, Standards and Testing, and Publishing and Site Maintenance Covers the latest tools, page-building strategies, and emerging technologies, such as HTML5 and CSS 3 Includes over 650 pages of detail on such topics as establishing audience focus, creating content, using mock-ups and storyboards to establish the look, how to design for text and images, testing your site, and more If you're looking for an in-depth reference on all aspects of designing and building a site and taking it live, Web Design All-in-One For Dummies, 2nd Edition is the book.

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Web Marketing All-In-One for Dummies by John Arnold

John Arnold is a professional marketer and marketing trainer. He developed training and certification programs for Coca–Cola, Constant Contact, and The Mobile Marketing Association. He also writes the "Marketing Tools & Technologies" column for Entrepreneur Magazine Online. He is coauthor of Web Marketing All–in–One For Dummies and Mobile Marketing For Dummies.

John Arnold - Author Biography - Entrepreneur

John Arnold is a marketing strategist and author offering practical marketing tips and advice to B2B companies. Connect with him at Proposed changes to the tax code will protect ...

John Arnold - Corporate Web Design - Katapult Marketing

Katapult Marketing John Arnold – Corporate Web Design 03.26.2015. Other related items. Frameworks – Corporate Web Design & SEO Services. Atabex Translations – Corporate Web Design. LeaderTrip Coaching – Corporate Web Design. EMAIL. CALL (561) 272 8567. FIND US. Office Address: 2937 SW 27th Ave, Suite 207 Coconut Grove, FL 33133 Billing Address: 7853 Gunn Highway #116 ...

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John Arnold, a co-founder of Intelius, has served as our Executive Vice President, Business Development, since our inception in January 2003. From 1998 to 2002, Mr. Arnold served as Executive Vice President at InfoSpace, where he led merchant and wireless strategic initiatives. In 1995, Mr. Arnold founded OutPost Network, Inc., an e-commerce technology company, where he served as Chairman and ...

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10 Web Marketing Trends for 2010 - Internet Marketing ...

John Arnold. Marketing consultant and author home menu ... As the volume of web content continues to grow, consumers will demand even more relevant and personalized search results. That means ...

John Arnold - Forbes

John Arnold shocked the hedge fund world in 2012 when, at just 38 years old, he announced he would no longer manage other people's money. A hugely successful energy trader, Arnold once worked at ...

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John Arnold –

John Arnold * 1975, Bristol, TN, USA / Tennessee. Lebt und arbeitet in Berlin. Gastgeber: Fabian Spiquel, Sternekoch Maison Manesse In den Stadtarchiven fand John Arnold Dokumente über die Menüfolgen bei historischen Staats- und Diplomatenbanketten. Einige ausgewählte Speisen ließ er von Fabian Spiquel nachkochen, die allerdings nicht in seinem Restaurant „Maison Manesse“ aufgetischt ...

Arnold & Son

Named after John Arnold, English watchmaker of the 18 th century renowned for his ingenuity and work on marine chronometers, Arnold & Son perpetuates today his legacy, exploring contemporary ways to interpret traditional watch craftsmanship. From its Manufacture based in La Chaux-de-Fonds, cradle of the Swiss watchmaking industry, Arnold & Son develops its timepieces in-house including its ...

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John Arnold is a bestselling author and marketing expert. John is the author of three marketing books in the best-selling For Dummies series: Web Marketing All-in-One Desk Reference for Dummies, Mobile Marketing for Dummies, and Email Marketing for Dummies. John is also a columnist, blogger, and ask-the-expert writer for Entrepreneur Magazine ...

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Web Marketing All-in-One For Dummies (For Dummies Series ...

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John D. Arnold - Wikipedia

John Douglas Arnold (born 1974) is an American billionaire, former hedge fund manager, and former natural gas trader at Enron. His firm, Centaurus Advisors, LLC, was a Houston-based hedge fund, composed mostly of former Enron traders, that specialized in trading energy products. Arnold announced his retirement from running the hedge fund on May 2, 2012.

Jan Arnold - Bilder, News, Infos aus dem Web

manager market intelligence product manager europe electrolysis and sulfur products praktikant 2006-06 bis 2008-10 assistent der geschäftsleitung in hawo GmbH strategic marketing manager pricing manager Ausbildung: in University of Applied Sciences Worms Sprachen: Deutsch, Englisch, Spanisch. Jan Arnold. Jan Ruff Arnold. Jan Arnold. Ausbildung: in POS kurt Steffelbauer in HSR Lehnitz in ...

Web Marketing All-in-One For Dummies by John Arnold ...

John Arnold is the author of E-Mail Marketing For Dummies and coauthor of Mobile Marketing For Dummies. Ian Lurie is President of Portent, Inc. Marty Dickinson is President of HereNextYear. Elizabeth Marsten is Director of Search Marketing at Portent, Inc. Michael Becker. is the Managing Director of North America at the Mobile Marketing ...

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Web Marketing All-in-One Desk Reference For Dummies - John ...

Everyone’s doing it — Web marketing, that is. Building an online presence is vital to your business, and if you’re looking for Web marketing real-world experiences, look no farther than Web Marketing All-in-One For Dummies. These eight minibooks break down Web marketing into understandable chunks, with lots of examples from an author team of experts.

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Max Arnold Online Marketing |

Ich bin Max Arnold aus Düsseldorf und ich betreibe innovatives Digital Marketing. Online Marketing Planung und Optimierung.

About us - Arnold AG

Arnold AG is a German specialist for high-quality products that are made of and/or include metal. The company was founded in 1924 in Frankfurt am Main by Karl Arnold and is now managed in its third generation by Uwe Arnold as CEO. Further board members are Ingo Stemmer and Christoph Ebert. The range of services is diverse and goes far beyond classic metalworking. The company implements ...

Arnold Magnetic Technologies | Globaler Magnethersteller

Arnold Magnetic Technologies ist ein führender globaler Hersteller von Hochleistungsdauermagneten, Präzisions-Magnetbaugruppen und Präzisionsfeinblechen. Gemeinsam mit Ihnen entwickeln wir Systeme, die Ihren Anforderungen entsprechen, eine höhere Leistung erzielen und die Herstellbarkeit verbessern. Mehr erfahren.

John E. Arnold - Wikipedia

John Edward Arnold (March 14, 1913 – September 28, 1963) was an American professor of mechanical engineering and professor of business administration at Stanford University.He was a pioneer in scientifically defining and advancing inventiveness, based on the psychology of creative thinking and imagination.


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Web Marketing All-In-One for Dummies by John Arnold ...

Web Marketing All-In-One for Dummies | Build an online presence for your business with web marketing Why buy several books on web marketing when you can buy just one? With this must-have resource, five marketing professionals team up to share their expertise in the field of web marketing so that you can benefit from their know-how.

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Books by John Arnold

John Arnold. title media type ISBN-13 year of publica-tion other author(s) Accounting for Management Decisions: Paperback: 978-0-13-570631-2: 2000 : Accounting for Management Decisions " 978-0-13-308818-2: 1996: Stuart Turley · Tony Hope: BELIEF AND UNBELIEF IN MEDIEVAL EUROPE " 978-0-340-80786-6: 2005: BIOS Instant Notes in Chemistry for Biologists " 978-1-85996-355-5: 2003: Julie Fisher ...

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Fred Arnold – Marketingmann – Arnold Marketing und ...

Arnold Marketing und Kommunikation. Marketing Direktor Tchibo. 2001 – 2013 12 Jahre. Marketing GF Heye DDB Werbeagentur. 1998 – 2001 3 Jahre. Hamburg. Sehen Sie sich Fred Arnolds vollständiges Profil an. nachzusehen, welche gemeinsamen Kontakte Sie haben; sich vorstellen zu lassen; Fred Arnold direkt kontaktieren ; Anmelden, um das vollständige Profil zu sehen Ebenfalls angesehen ...

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Pris: 239 kr. E-bok, 2012. Laddas ned direkt. Köp Web Marketing All-in-One For Dummies av Arnold John Arnold, Becker Michael Becker, Dickinson Marty Dickinson, Lurie Ian Lurie, Marsten Elizabeth Marsten på

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Frank J. Rumbauskas, Jr. The Never Cold Call Again Online Playbook. The Definitive Guide to Internet Marketing Success

An all-in-one guide to online marketing from the New York Times bestselling author of Never Cold Call Again In Never Cold Call Again, Frank Rumbauskas shows salespeople how to achieve sales greatness without using those dreaded old tactics like cold calling. Now, in The Never Cold Call Again Online Playbook, he gives small business owners, independent professionals, and entrepreneurs a complete, all-in-one guide to the best practices of effective online marketing. The best marketers know all the secrets of using the Internet to fuel business growth. With The Never Cold Call Again Online Playbook, you'll have access to all the best proven Internet marketing wisdom, tactics, strategies, and tools. You'll learn how to develop a complete online marketing system that boosts sales and brings in customers galore. A comprehensive toolkit for creating a complete, powerful, and effective online marketing program for your business Written by online marketing guru Frank Rumbauskas, bestselling author of Never Cold Call Again and Selling Sucks A revolutionary system for increasing sales without tired old selling tactics that no longer work anyway How to explode your business with social media sites like Twitter and Facebook For anyone who owns or operates a business and wants to increase their sales, profits, and visibility online, The Never Cold Call Again Online Playbook is the ultimate practical resource.

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Consumer Dummies Small Business Marketing Strategies All-In-One For Dummies

6 Books in 1 Generate high-impact marketing campaigns There's more to a successful campaign than spinning the marketing wheel of fortune and hoping for the best. This all-encompassing guide shows you how to develop and execute winning plans that result in growth and revenue every time. Get ready to incorporate tried-and-true marketing methods that will put your small business on top. 6 Books Inside… Setting Up Your Marketing Foundation Getting Started with Your Campaign Content Is King: Content Marketing Using Social Media Incorporating Traditional Marketing Measuring Results

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Alex L. Goldfayn Evangelist Marketing

In Evangelist Marketing , Alex Goldfayn argues that technology companies succeed in spite of their marketing, not because of it. He says that if consumer tech makers ceased all marketing activity today, they would not see a significant decline in sales.In this book, Alex presents why the current state of overly-technical, features-oriented tech marketing, branding, communications and public relations is costing the industry billions of dollars—easy money that's voluntarily being left on the table.Then he lays out a step-by-step system for creating intensely loyal brand evangelists based on deep consumer insights and simple, emotional language. Evangelist Marketing is written for consumer tech companies big and small—from PC manufacturers to Web-based services. It's also sure to improve the work of their marketing and public relations agencies.

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Bill Sempf C# 2010 All-in-One For Dummies

A logical, straightforward approach to learning the C# language C# is a complicated programming language for building .NET-connected software for Microsoft Windows, the Web, and a wide range of devices. The friendly All-in-One For Dummies format is a perfect way to present it. Each minibook is a self-contained package of necessary information, making it easy to find what you're looking for. Upgrades in C# 2010 include the ability to build Windows 7 applications and compatibility with Python and Ruby. C# is a somewhat complex programming language for building .NET-connected software for Microsoft Windows, the Web, and other devices Beginning C# programmers will appreciate how the All-in-One format breaks the topic into minibooks, each one addressing a key body of information Minibooks include creating your first C# program, Windows 7 programming, basic C# programming, object-based programming, object-oriented programming, Windows programming with C# and Visual Studio, and debugging Companion Web site includes all sample code Beginning C# programmers will find C# 2010 All-in-One For Dummies explains a complicated topic in an easy, understandable way. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

3172.5 RUR

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Chris Baggott Email Marketing By the Numbers. How to Use the World's Greatest Marketing Tool to Take Any Organization to the Next Level

Praise for EMAIL MARKETING by the NUM8ERS «At last-a book that marketers can use to gain real respect from CFOs and CEOs who care about the bottom line. Baggott, author of the award-winning blog 'Email Marketing Best Practices,' clearly explains how to make your campaigns perform measurably better. The secret's in your test results.» —Anne Holland, President, MarketingSherpa «Despite its proven power, email marketing receives a fraction of the attention given to other, fancier media. This week you'll probably hear far more about mobile videocasting (or some such fashion) than you will about email marketing. You can help correct this imbalance by reading this book.» —Rory Sutherland, Vice Chairman, Ogilvy Group, London, UK «Baggott's wonderful new direct marketing book is loaded with practical advice and recommendations from some of the best minds in the industry. Email Marketing by the Numbers should be read by everyone in the industry who wants to profit from acquiring and retaining customers.» —Arthur Middleton Hughes, Vice President/Solutions Architect, Knowledge Base Marketing, and author of Strategic Database Marketing «Amidst the confusion and changing landscape of the Web, Baggott is one of the clear thinkers who can cut through the hype and help you understand how to drive revenues through the use of marketing technology.» —Scott Burkey, Business Development Executive, Definition 6 «Baggott is the ultimate Web 2.0 entrepreneur who takes Email 2.0 to a new level. In Email Marketing by the Numbers, he gives marketers instructions for creating one-to-one conversations with prospects and customers. This book should be on the desk of every marketer in every company, big or small.» —Scott Maxwell, founder, OpenView Venture Partners

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Omer Artun Predictive Marketing. Easy Ways Every Marketer Can Use Customer Analytics and Big Data

Make personalized marketing a reality with this practical guide to predictive analytics Predictive Marketing is a predictive analytics primer for organizations large and small, offering practical tips and actionable strategies for implementing more personalized marketing immediately. The marketing paradigm is changing, and this book provides a blueprint for navigating the transition from creative- to data-driven marketing, from one-size-fits-all to one-on-one, and from marketing campaigns to real-time customer experiences. You'll learn how to use machine-learning technologies to improve customer acquisition and customer growth, and how to identify and re-engage at-risk or lapsed customers by implementing an easy, automated approach to predictive analytics. Much more than just theory and testament to the power of personalized marketing, this book focuses on action, helping you understand and actually begin using this revolutionary approach to the customer experience. Predictive analytics can finally make personalized marketing a reality. For the first time, predictive marketing is accessible to all marketers, not just those at large corporations – in fact, many smaller organizations are leapfrogging their larger counterparts with innovative programs. This book shows you how to bring predictive analytics to your organization, with actionable guidance that get you started today. Implement predictive marketing at any size organization Deliver a more personalized marketing experience Automate predictive analytics with machine learning technology Base marketing decisions on concrete data rather than unproven ideas Marketers have long been talking about delivering personalized experiences across channels. All marketers want to deliver happiness, but most still employ a one-size-fits-all approach. Predictive Marketing provides the information and insight you need to lift your organization out of the campaign rut and into the rarefied atmosphere of a truly personalized customer experience.

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Andy Harris HTML5 and CSS3 All-in-One For Dummies

A new edition of a bestseller covers the latest advances in web development! HTML5 and CSS3 are essential tools for creating dynamic websites and boast updates and enhanced features that can make your websites even more effective and unique. This friendly, all-in-one guide covers everything you need to know about each of these technologies and their latest versions so that you can use them together. Building on the bestselling formats of the first two editions, this new edition teaches you the fundamentals of HTML5 and CSS3, and then presents ways for using them with JavaScript, MySQL, and Ajax to create websites that work. Covers using JavaScript, PHP, MySQL, and Ajax in the context of programming dynamic web pages with CSS3 and HTML5 Includes self-contained minibooks that review HTML, CSS, design and layout, client-side JavaScript, Ajax and server-side, and putting it all together Examines new web development advancements including new technologies and changes to the standards Features a website that contains supporting materials including code and several valuable programs that are useful for web development HTML5 and CSS3 All-in-One For Dummies, 3rd Edition serves as the perfect reference for both web development beginners and seasoned professionals looking to learn more about how to get the most out of the powerful combination of HTML5 and CSS3.

3807.16 RUR

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Mark Satterfield The One Week Marketing Plan

We’re told marketing is hard. That it requires months of analysis, weeks of brainstorming, and years of consistent implementation. To succeed in marketing, you need the fortitude of General Patton, the genius of Don Draper, and the cash reserves of Warren Buffet. WRONG.One week. That’s all it takes for most small and medium-sized businesses to dramatically improve their marketing. And let’s face it, most business owners do very little marketing, and what they do is not particularly effective.Business owners often don’t know how to best market their company, or are too busy working to make time to promote it. What they don’t realize is that effective marketing doesn’t have to be complicated or time-consuming.Mark Satterfield’s The One-Week Marketing Plan lays out a step-by-step system entrepreneurs can put in place in just five business days. This “set it and forget it” strategy works all day, every day to bring in new business. Tailored to each company’s niche market, this innovative plan can generate a consistent stream of customers for an out-of-pocket expense of as little as $300.Satterfield, founder and CEO of Gentle Rain Marketing, Inc., has more than two decades of experience helping clients in more than 75 niche industries grow their businesses without cold calling or hard selling. Now, in The One-Week Marketing Plan, his strategies and wisdom are accessible and realistic for entrepreneurs, self-employed professionals, and business owners looking to move in a new direction.One week. That’s all it takes. So let’s get started.

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Philip Kotler Marketing Insights from A to Z. 80 Concepts Every Manager Needs to Know

The most renowned figure in the world of marketing offers the new rules to the game for marketing professionals and business leaders alike In Marketing Insights from A to Z, Philip Kotler, one of the undisputed fathers of modern marketing, redefines marketing's fundamental concepts from A to Z, highlighting how business has changed and how marketing must change with it. He predicts that over the next decade marketing techniques will require a complete overhaul. Furthermore, the future of marketing is in company-wide marketing initiatives, not in a reliance on a single marketing department. This concise, stimulating book relays fundamental ideas fast for busy executives and marketing professionals. Marketing Insights from A to Z presents the enlightened and well-informed musings of a true master of the art of marketing based on his distinguished forty-year career in the business. Other topics include branding, experiential advertising, customer relationship management, leadership, marketing ethics, positioning, recession marketing, technology, overall strategy, and much more. Philip Kotler (Chicago, IL) is the father of modern marketing and the S. C. Johnson and Son Distinguished Professor of International Marketing at Northwestern University's Kellogg Graduate School of Management, one of the definitive marketing programs in the world. Kotler is the author of twenty books and a consultant to nonprofit organizations and leading corporations such as IBM, General Electric, Bank of America, and AT&T.

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John Arnold Mobile Marketing For Dummies

Straightforward advice on building and launching a mobile marketing plan Mobile communication is hot, and so is marketing on mobile devices. Mobile Marketing For Dummies provides a clear and easy path for creating, launching, and making the most of a mobile marketing program. Designed for marketing professionals and other business people who may have little experience with the medium, it explains mobile marketing and how to convert a traditional marketing plan to mobile. Topics include assembling resources and budget, creating a plan, following best practices, building mobile sites, and much more. Explains what mobile marketing is, how you can adapt a traditional marketing plan for mobile, and how to create and launch a mobile marketing plan from scratch Covers activating a plan using voice, text, e-mail, and social media campaigns Explores the nuts and bolts of building mobile sites, apps, monetizing mobile, and advertising on other mobile properties Mobile Marketing For Dummies gives you the tools to succeed in this exciting environment.

1982.51 RUR

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